2026 World Cup Logo News. Fifa’s 2026 world cup logo (fifa) the branding for the next men’s world cup in north america shows fifa is taking aim at the dominant sports business on the continent, says a marketing expert. Fifa president gianni infantino and brazilian icon ronaldo unveiled the 2026 fifa world cup logo at the griffith observatory in los angeles, calif.
For the first time in history, an image of the actual trophy and the tournament hosting year is being depicted, forming an innovative design language that anchors the fifa world cup. The organizing committee of the fifa world cup 2026 revealed, on thursday, the official logo of the upcoming edition.